Collecting Sponsorship | Fundraising Tips | Gift Aid

Collecting Sponsorship

1. Set up your fundraising page.

Once you have singed up you will receive a link to set up your online fundraising page using Just Giving. Personalise your page with a photo of yourself and say a bit about why you have chosen to support Julian House. You can upload up to ten photos, so why not add a few more to really tell your fundraising story.

If you’re using a paper sponsorship form (available on request), try to make the first pledge a big one so future sponsors may follow.

2. Set yourself a target.

Think big. It’s a great way to motivate yourself and encourage your supporters. When you’re close to your target, why not raise the bar? It’ll keep the sponsorship rolling in.

3. Get social.

Tell your friends and family what you are doing on social media and send them the link to your online fundraising page. Take your paper form everywhere with you as you never know who you may see and collect donations as you go.

4. Make a video.

An engaging story makes all the difference, and what better way to spread your fundraising message than through video. Make a 1-minute video on your phone or video camera about why you’re fundraising and share it on YouTube, Facebook and Instagram. Remember to tag us in @julianhouseuk.

5. Ask your employers.

Many employers will match their employees’ fundraising. Don’t forget to ask your employer if they will match yours. Also adapt your work (and personal) e-mail signature and add a line at the bottom telling people about the event you are doing. Don’t forget to include a link to your online fundraising page!

6. Contact your local press.

Any extra exposure in the local paper or an appeal on your local radio station can really help. Make sure to tell them your fundraising page address so that readers and listeners can find your page and support you. 

7. Thank people.

Saying thank you to your supporters is important and there are many ways you can do so. Say thank you face to face, update the story on your page, send a tweet, update your Facebook status or send emails out to your donors.

8. Need extra help?

Ask us for any additional resources that you think would help. We can provide Julian House logos, collection tins/buckets, quotes for press releases and more.

Fundraising Tips

There are lots of ways that you can go about collecting sponsorship. If you’re not sure how to approach this task, there is support and advice available from Julian House to help you get started. The Julian House fundraising pack gives you tips and ideas to spark your creativity and put some more fun in your fundraising.

Gift Aid

Gift Aid can add 25% to the total that you raise by claiming back tax that has been paid on donations. Be sure to read the details in the Fundraising Pack and the small print of the sponsorship forms about so that you can boost the money that you raise.